Show up first on Google, and pay for calls.
Search ads and Local Services Ads aimed at the jobs you actually want, inside the area you actually serve, measured in calls and booked jobs rather than clicks.
ac repair near me
Call from your ad
Magical Landscape LightingLandscape Lighting · Orange County, CA
Quality Painting OCPainting · Orange County, CA
Duarte’s PlasteringPlastering · Orange County & LA, CARecent client work by Plan Then Execute.
Why most contractor ads burn money
Four ways an ad account quietly leaks money, and what each one looks like from the inside.
Broad keywords pull in DIYers, job seekers and price shoppers. You pay for every one of them.
Illustration, example figuresCampaigns aimed at a whole metro spend money where you would never drive a truck.
Click-through rates and reach, but nothing that tells you how many jobs it booked.
Costs and competitors move every week. An account nobody adjusts gets more expensive.
What we run for you
One team runs every piece, so the ads, the pages and the reporting never disagree.
2 services in Google Ads
- Google Ads · PPCShow up first on GoogleWe run the ads. You get calls, not click reports.
- Local Services AdsCarry the Google Guaranteed badgePay per lead instead of per click, above the regular ads.
What comes with it
- Job-intent search campaignsBuilt around the searches that turn into work, like “water heater repair near me”, not “plumbing”.
- Your service area, nothing outside itTargeting drawn around the cities and zip codes you actually cover.
- Call tracking on every adCallRail set up at kickoff, so every call is traced back to the search that started it.
- Pages built for the adsA landing page per service, with your number and reviews up front, so the click turns into a call.
- Wasted searches cut every weekWe stop paying for searches that never book, and move the budget to the ones that do.
- The Google Guaranteed badgeLocal Services Ads set up and managed, so you pay per lead, above the regular ads.
Live in a week, tuned every week after.
No three-month onboarding. Any change you ask for is done within 48 hours.
- Day 1DoneKickoffWe set up your accounts and call tracking.
- Google Ads account
- Call tracking numbers
- Conversion goals
- Day 3DonePages readyNew pages on your website, ready for the ads.coastlineair.com/ac-repairAC out? Cool again today.4.8 · 173 Google reviewsCall (949) 555-0142
- Day 5–7LiveLiveCampaigns live and taking calls.CampaignsCoastline · AC repair · SearchEligibleCalls3Cost / call$38Budget$60/day
- Every weekOngoingTunedBudget moved to what books. Any change you ask for, done within 48 hours.
- MonBudget to top-booking ads
- WedCut searches that never book
Google Ads, answered plainly.
Still wondering about something? Call (714) 386-8545 and talk to the team that would run your account.
How fast will the phone ring?
Campaigns go live in 5 to 7 business days. The first weeks are spent learning which searches in your area actually book, and the budget follows them from there.
What is the Google Guaranteed badge?
It comes with Local Services Ads, which sit above the regular ads. You pay per lead rather than per click, and the badge tells homeowners Google has checked the business.
Is the ad spend included in your fee?
No. Your ad budget is paid to Google directly, from your own account, so you can see exactly what was spent. Our fee is separate and fixed.
Who owns the Google Ads account?
You do. The account is built under your business, and if we ever part ways the account and its data go with you.
What does it cost?
It depends on your market and your trade. You will get a clear number before anything starts, and it will not move without you agreeing to it first.
How do I know which calls came from the ads?
Every ad carries a tracking number, set up at kickoff. Calls are logged against the search that produced them, and the monthly report shows which of those became booked jobs.
Do I need a new website first?
No. If your site converts, we send the ads to it and add the pages it is missing. If it does not, we will tell you why before you spend a dollar on clicks.